When I started a website to promote a product of mine I was concerned about the price of online marketing. I hired a Los Angeles web designer who told me about natural website optimization and the importance of getting recognize by search engines. So I did some organic marketing to generate traffic to my site. Organic marketing basically is a way of drawing people to your site that is more natural, like they are being guided, or subconsciously directed to your website. Effective ways to market organically is by having referrals form other Web sites, URLs placed on my business cards and letterhead, as well as referrals from search engines.
Organic marketing this way has already nearly doubled the number of people that view my site. Having links from other sites directing people to my site has increased my customer base generating more profit for my business. Link building is really important because it is the best way to ensure search engine optimization, producing visibility that will continue to increase in time.